Lecture on “Uzbekistan's Agromarketing Policy and the Challenges of Its Digitalization”

Today was a truly memorable day for UBS Economics Faculty students. They had the unique opportunity to gain deeper insights into one of the key areas of economics—agromarketing and its digitalization processes.

The lecture was delivered by Doctor of Economics, academician Saidasror Saidakhmedovich Gulomov, head of the scientific school "Digitalization of the Agro-Industrial Complex Economy" at Tashkent State Agrarian University (TSAU). His lecture provided students not only with valuable knowledge but also with a deeper perspective on the future of economic reforms.

During his lecture, Academician Gulomov elaborated on the key challenges faced in the digitalization of agromarketing in Uzbekistan, explored possible solutions, and discussed the impact of innovative technologies on this field. Drawing from his experience and research, he outlined the strategies and methodologies necessary for a successful digital transformation of the agro-industrial sector. As a result, students not only gained theoretical knowledge but also learned how to practically apply agromarketing and digitalization in real-world scenarios.

Such knowledge and experience serve as crucial steps for young economists who will contribute to the country's economic development by creating digital solutions and effective strategies in the agro-industrial sector.